“In like a lion, out like a lamb” is what they say about March. We are right on schedule, ringing in the month with a new shipment of fierce, bold leather pieces in our new “Smoke” and “Whiskey” finishes. Worthy of any man cave or any location in your home, this collection brings to mind toasty evenings by a fireplace, sipping single malt scotch while wearing your grandfather’s vintage watch.
Our metaphor holds true, with the soft, delicate luxe of this Brazilian leather facilitating a seamless transition into spring. The colors are rich but neutral. The distressed finish and wood paneling incorporate a fresh, down to earth quality. Open your windows to the spring air, and cover your coffee tables with flowers. Lounge on your leather in the afternoon sun, and feel like a new lamb.
Brazilian Leather is highly desired across a multitude of industries for its excellent quality as well as the consistency of that quality. Click here to browse our entire Leather Club Collection.
Facts about Brazilian Leather:
– Brazil is the second largest supplier of leather in the world, producing more than 40 million hides per year.
– 28 million of those hides are exported to 91 different countries.
– The United States comes in at number three for importing the most leather from Brazil. We spend nearly 260 million dollars on leather.
– China imports the most, followed by Italy. Hong Kong is fourth.
– U.S. companies that use Brazilian leather include Learjet, Ford, and GM among many others.
“Brazil is known for some of the world’s best tanneries, producing top-quality leather used in the fashion, upholstery, automotive and boating industry” Jose Fernando Bello, executive president of CICB.
A piece of leather furniture commands attention and brings an aura of no nonsense to a room. The canvas siding and wood frames on our leather couches and chairs tone down that boldness. These materials are rustic in nature, and when paired with the sleek leather, the furniture gains an eclectic, laid back quality. We love the idea of mixing these leather pieces with traditional Indian craftsmanship, such as this elegant folding screen.
Rise to Fame
In the 16th century, cattle were imported to Brazil to sustain the local economy. Meat and leather started to spread to be distributed throughout the country, and eventually the leather started to be exported. By the year of 1754, 5 thousand pieces of leather a year were being exported from Brazil. However it wasn’t until the 1960’s and 70’s when the world really started focusing on Brazilian leather. Artists began printing messages on leather, primarily based around the ideas of peace and love, and freedom. Leather goods became abundant at street fairs and leather artisans were celebrated.
Let’s talk about cows!
The Leather Industry in Brazil is directly connected to the Beef Industry. Here are some figures to get you up to speed.
– Currently, Brazil has 213.3 million cattle.
– In 2008, the country held 20% of the world’s cattle market. By the end of this decade, that figure is estimated to reach 50%. That means Brazil will control one half of the entire world’s beef.
– Brazil’s economy has become the 6th largest on the planet. This means larger economic potential and stability for their leather industry.
– From 2000 to 2010, the amount of cattle per hectare increased from 0.8 to 1.2. The industry thanked advances in handling and sanitation and favorable weather.However at the same time cattle are increasing, the land the cattle graze on in decreasing.
– In that same 10 year period, pasture area decreased from 178 to 164 million hectares. The Brazilian Leather Project has taken strides to fight this, and has actively come out against deforestation.
Below are some new additions to our Indian collection. The rustic painted finish seamlessly blends together with the perfect wood and bright hues compliment the muted tones of our leather collection. They work perfectly because everything is tied together by a mutual, worn in quality.
Practices for Sustainability
– Conservation of water, practicing cattle farm fair-trade, organic tanning technology (chrome free without using heavy metals) are techniques used by many manufacturers.
– Use of raw materials derived from eco-friendly resources which are native to Brazil.
– Brazil has committed to reducing deforestation in the Amazon rain forest by 80 percent by the year 2020. Deforestation rates (due to clearing forest for cattle) declined 27 percent from August 2011 to July 2012. These were the lowest rates ever recorded for the 4th year in a row. Brazil’s government says this represents a 76 percent reduction since 2004.
– Brazil has developed policies known as PPCDAm (The Action Plan for Prevention and Control of Legal Amazon Deforestation) that were first implemented in 2004. PPCDAm is comprised of more than 200 initiatives across 14 ministries that together aim to reduce deforestation in the Amazon.
– Ibama is Brazil’s environmental protection service, the group tasked with monitoring, catching and punishing those responsible for the plunder of the Amazon rain forest.
The Brazillian Leather Project
This is an organization created through a partnership between the Centre for the Brazilian Tannery Industry (CICB) and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil). Their goal is to promote Brazilian Leather throughout the world.
Our popular rocket tub chair, previously available in only Ebony and Cigar, is now also available in the new “Whiskey” finish. Whiskey and our new “Smoke” finish are also available in our box club leather collection of armchairs, loveseats and sofas.